Guides > Bank Builder

Essential Skills
To guarantee a profit from the free bet offered by a bookmaker you must understand how a betting exchange works. The betting exchange has made it possible for members of the public to take part on both sides of the betting market.

Therefore, you can now make money when your chosen selection loses. This is called laying a selection and is what a bookmaker has been doing for years - the bookie would lay a selection at certain odds, the punter would back a selection at those odds.

Now you can be the one laying the odds.

For example, The Polomoche was running in the 2:35 at Kempton on 8th Feb 2008. The SP (Starting Price) was 10-11. Lets say you wanted to lay this selection for £20. In other words you would let someone else bet their £20 with you rather than with a bookmaker. The selection will either win or lose. If it does indeed lose you keep the £20 that was wagered. On the other hand, if it wins you must payout £18.20.

We are able to use betting exchanges and bookmakers together to ensure we always make a profit regardless of the outcome.

Contents

• Introduction
• The technique
• Your Bank
• Essential Skills
• Some Examples
• Doing It For Real
• Its A Numbers Game
• Tools Of The Trade
• Read The Small Print
• Final Thoughts
• Now Build Your Bank
• Launch The Tool